Below is a full, worked sample audit for a made-up business, "Summit Heating and Air," a fictional 5-truck HVAC company we placed in Dayton, Ohio for this example only. Every score, quote, and finding is labeled illustrative. This is the same structure a real audit follows: one dated question, five engines, a Get-Picked Score, and a prioritized fix list.
Every audit starts with the question a real customer would actually type or say out loud. We ask the identical question, on the same day, to all five engines, and log the exact date and time. This is a sample question and a sample date, both illustrative.
Short excerpts only, every line below is a fictional transcript written for this sample. A real audit hands you the full raw transcript from each engine, not a summary.
| Engine | Sample transcript excerpt (fictional) | Mentioned Summit? |
|---|---|---|
| ChatGPT | "A few well-reviewed shops come up, including Buckeye Comfort Heating and Dayton Aire Pros. I don't have enough detail to confirm current pricing or availability." | No |
| Claude | "I can't verify a single 'best' company, but Dayton Aire Pros and Miami Valley Heat and Cool are frequently mentioned in local directories." | No |
| Perplexity | "Top-rated result: Summit Heating and Air, 4.8 stars across cited review sources, serving the Dayton metro with same-day service." | Yes |
| Gemini | "Dayton Aire Pros and Buckeye Comfort Heating both show strong local listings. I did not find enough verified detail on other providers to recommend one confidently." | No |
| Google AI | "Local results include Buckeye Comfort Heating (4.6 stars), Dayton Aire Pros (4.5 stars), and Miami Valley Heat and Cool (4.7 stars)." | No |
Sample result, illustrative: named on 1 of 5 engines. That is the kind of split result a real audit is built to catch, since asking only one engine would have given a falsely confident or falsely bleak read.
The published rubric: Findable is worth 30 points, Reachable 15, Quotable 20, Bookable 15, and Trusted 20, for 100 points total. Below is a sample scoring for Summit Heating and Air. A middling score like this is typical for a business that has never been checked, it is not a worst-case or a best-case example.
This sample score is deliberately middling on purpose. Most businesses that have never done this kind of check score somewhere in this range, not zero, not perfect. A real audit prints your actual number, on the actual date it was run.
A real audit ranks fixes by how much they move your score and how fast you can do them. Below is the kind of list Summit Heating and Air would receive, written plainly, tied to the factor it moves.
Your real Get-Booked Audit + Score runs on your actual business, tested live on all five engines, with the real dated transcripts and your real score.